What’s the deal?

Topshop Beauty is putting experimentation back into makeup. No more instructions, no more guidelines; just easy-to-use products to scribble, smudge and swipe, creating any look.

In response to feedback from customers and industry experts, Topshop Beauty favourites have been reworked and revamped. As well as bringing back cult classics, the range also introduces entirely new lines and updated long-lasting formulas to suit all skin types. Packaging has grown up; with the signature squiggles and dots being replaced with sleek, matte and metallic chrome casing.

Topshop Beauty back in stores

All textures and colours used throughout the beauty range have been inspired by Topshop’s fashion collections; from futuristic metallic eyeshadows to channel your inner Blade Runner, to smoky, smudgy eyeliners that promise to keep everyone’s obsession with ‘90s grunge alive.

And, what about the products?

We don’t need to tell you how to do your makeup, but we have created a line to satisfy everyone’s beauty needs; from brushes to glosses we’ve got you covered. And, of course, all of our products are certified as cruelty-free under the Leaping Bunny programme – the ‘gold standard’ for no animal testing.

We’ve gone back to basics and created a fool-proof range of hardworking, long-lasting makeup staples. Whether you want a full face of foundation or just a dab of concealer, our newly formulated range has got all bases covered. Start with a primer (choose from mattifying or illuminating) then choose one of our liquid concealers and foundations, or opt for powder – we’ve got three available (invisible, matte and pressed). Our favourite? The textural glosses – choose either matte or gloss to transform the finish and take your complexion to the next level.

Are you a blusher or bronzer devotee? Do you contour or just highlight? Prefer a subtle shimmer or serious sparkle? Whatever makeup vibe you’re feeling, all of our face powders can be easily buffed and blended to tone your look up or down. Our infamous glow pots and highlighters built up a loyal fan base over the years, so they are back and haven’t changed at all!

Topshop Beauty back in stores

With six different eyeshadow finishes – from matte to metallic, satin to sparkly and chrome to crayon; you can bare, bold and everything in between. There are still eyeliners galore (kohl, Kajal, pens and waterproof, to name a few) as well as smudge-proof brow products, intensifying mascara and a strong-hold primer to boost all eyeshadows.

From barely-there balms to bold liquid lips, we’ve got 83 shades and textures including the return of the best-selling, zingy red, Rio Rio.

To complete the look we’ve got 15 nail polishes to choose from for your next home mani/pedi.

Swirl, glide, swish, smudge – how do you apply your makeup? We’ve got 10 brushes to help you buff and blend the entire Topshop Beauty range.