Boots store wins prestigious 'International Store of the Year' award

Boots and Alshaya celebrate outstanding achievement

Kuwait, 24 October 2012: The popular Boots store located at The Avenues has received global recognition for its high level of customer care.

Named as ‘International Store of the Year’ by Boots International, part of Alliance Boots, the award was presented to the store team by Stefano Pessina, Executive Chairman of Alliance Boots, and Ornella Barra, Chief Executive of the Pharmaceutical Wholesale Division at Alliance Boots, and Mohammed Alshaya Executive Chairman of M.H. Alshaya at a special in-store ceremony at The Avenues in Kuwait.

Boots operates in the Middle East through a partnership between Alliance Boots, the international, pharmacy-led health and beauty group which owns the Boots brand, and M.H. Alshaya, the leading international franchise operator. Since Boots was first established in 1849 it has earned a reputation for providing customers with dependable and reliable healthcare advice and is also renowned for its beauty offer.

Ornella Barra, who oversees the international development of the Boots brand, commented: “This is a great achievement and I am very proud to be here today to present this prestigious award to the store team. Customer care is at the heart of our business and a key driver of our success.

”Congratulating the store team, Mohammed Alshaya, Executive Chairman of M.H. Alshaya, added: “This award is a reflection of the team’s hard work and its sustained commitment to success. Delivering great customer service and an exceptional in-store shopping experiences is at the core of Alshaya’s approach to business and it is a value we share with our partners, Alliance Boots."