Harvey Nichols set to define luxury in Kuwait

Kuwait, 2 Sept 2012: Harvey Nichols, one of the most prestigious British retailers is set to unveil Kuwait’s first-ever international luxury department store this autumn in the new Prestige District of the Avenues Phase III.

With the opening of the two-floor, 10,000 square metre (107,000 square feet) store, Harvey Nichols Kuwait will offer the greatest fashion, cosmetics and accessories brands under one roof. The store will be a luxurious shopping destination, offering a complete lifestyle experience, where highly skilled sales associates and personal shoppers will provide a flawless customer service. Customers can also look forward to the launch of a new fine dining concept, Veranda, which will take upscale dining in Kuwait to a new level.

More than 450 brands have been carefully selected by Harvey Nichols Kuwait, showcasing the hottest designs from a wide selection of international premium brands. Shoppers can also expect exclusive ranges which are especially designed and commissioned for Harvey Nichols Kuwait.

“Harvey Nichols is renowned as a fashion authority, and we will influence the whole region with our innovative approach to luxury shopping and lifestyle. It is a well-known fact that Kuwaitis are some of the most fashionable dressers in the region. By offering them an exclusive selection of cutting-edge brands from around the globe, our goal is to affirm Kuwait as one of the most important fashion hubs in the Middle East,” said Marcello Grasselli, Business Director of Harvey Nichols Kuwait.

The opening of Harvey Nichols Kuwait will bring a unique shopping and lifestyle experience to Kuwait and will have a profound impact on the fashion scene with many exciting events planned in store. Grasselli added: “Kuwait will never be the same again.”

Since its foundation in 1831 in London, Harvey Nichols has been in the forefront of fashion and has kept the fashion-savvy constantly excited by offering a second-to-none luxury shopping and lifestyle experience. The Kuwait store, managed by leading international retail franchise operator M.H. Alshaya Co., will extend the Harvey Nichols experience to Kuwait.