Equinox Group is a high-growth collective of the world’s most influential lifestyle brands, that are disruptive leaders in the convergence of fitness, experiences and community. Its mission is to restlessly seek what is next for maximizing life and boldly grow the lifestyle brands and experiences that define it. Get ready as we bring three unparalleled fitness brands to the region: Equinox Fitness Clubs, SoulCycle and Blink Fitness.
Blink Fitness: Blink is a premium but affordable fitness brand that is challenging conventional fitness stereotypes. Through its revolutionary philosophy of Mood Above Muscle®, Blink celebrates how exercise makes you feel versus how it makes you look. Blink has 140 locations open or in development throughout the United States. Blink has been ranked on the Inc. 5000 list three times, was recognized as one of the top health clubs by Club Industry and was selected as the best budget gym chain by Men's Health.